jphone.jpgI am not sure if it is a show of weakness, or just another table-upsetting play by our old friend Son Masayoshi, but Softbank is now offering a Free 8GB iPhone as long as you sign up for the two-year data plan.  We’ve seen this model before: Japan pioneered the ‘free crack pipe’ model almost 10 years ago with game consoles and cell phones.  But as functionality, swiveling screens, and other doohickeys made their way into the small devices, prices started to creep up.  Hardware prices took a real hike as the portable chips made jail breaking the phones an assumption, and as all signal carriers standardized.  (In fact, most electronics stores will transfer your chip into your new phone right there when you buy it.)

But Softbank has two things going for it: 1. jailbreaking the iPhone is possible but not easy, 2. the 3G network is still somewhat proprietary.  With these, Softbank can go back to the market-share giveaways that made them famous.  Earlier, I didn’t see the iPhone taking off so strongly inside the Empire.  Now– maybe we’ve got a real race.  In response, competitors could go either way:

a) Use Android to lower the cost of the hardware (also offer for free), and then use VoIP wherever possible to lower radio costs.  However, this doesn’t work because– believe it or not– open wifi networks are not that common in Tokyo

b) Use Android or another OS platform to out-app the iphone (weak strategy)

If the iPhone can get sufficient marketshare, it will be fascinating to see what unexpected apps the Japanese developer community comes up with.

fish-school.jpgMy good friend has decided to look for a new job.  Today, she brought in some good Mexican food for the crew as a thank you.  It was, however, not a free lunch.  In return for the tacos, we were supposed to go to the white board in the conference room and suggest where she might work next.  For the price of 2 dozen lunches, my friend tried to crowdsource her next job.

Soon enough (if not already), everyone will be connected to everyone else in their immediate market segment.  We’ll all have a Kevin Bacon number of 3 or lower.  Linkedin, which originally provided value as the “inside connection” to a given company or executive, now has become the ubiquitous contact folder for everyone.  Where recruiters used to thrive on Linkedin because it complimented and extended their most valuable asset: their rolodex of contacts, it now threatens to replace that rolodex completely.  The Recruiter still has value, as someone who knows how to interview a candidate and get at the soft chewy center of a person to see if they are a good match for the company with an open position, but not as a simple nexus of resumes in one hand and job openings in another.

Given that Linkedin has given us all that magic rolodex, why not try to crowdsource positions?  How could one simultaneously incent the armchair recruiter in all of us, yet invoke enough friction to keep out the spammers and robots?

Here is my idea:

  1. Vigorously pursue companies to list their open positions on the network
  2. Invite people to recommend people in their network for the open positions, with a standing bounty of 10% of first-year salary (still leaving room for the recruiter doing the actual interviews to make 10-15%)
  3. If Andy is going to recommend Betty to C Corporation, then Andy needs to pay $5 to Betty (she’s the one looking for a job, and probably needs the $5 anyway)
  4. C Company would see that Betty is recommended by 7 of her friends (all willing to stake $5 on it), and therefore she is probably worth a look.  If Betty is hired, the 10% is split amongst the 7 people who recommended her.
  5. Andy just profited $1423 for his work (assuming 10% of $100,000 job, spilt 7 ways, minus the $5)

Hmmm.  This might work.  I should ping Harry or Alex or my old friends at Daijob.

UPDATE: 27 May 2010: Looks like I called it.  http://www.notchup.com/ is almost a perfect match for this business model.

I’ll be in Orlando this next week for the Shop.org Strategy and Innovation Forum.  The noise from vendors is discernibly more quiet, compared to last year.  I am also getting a vibe that not so many people (customers like me) will be attending.  I’ve got some specific people to visit, and some intel to gather on a couple of vendors.  We’ll see.

i’ll be sending updates at @davejenk1ns.

Christians burning Harry Potter books

“Where is the wisdom we have lost in knowledge? Where is the knowledge we have lost in information?” –T.S. Eliot

Many people think back to their juvenile literature classes and remember that Farenheit 451 was a cautionary tale.  They then assume to remember that it’s a cautionary tale against oppressive governments that burn books.  I would proffer that this ‘oppressive fascist regime’ interpretation is a remnant of post-war public school social engineering.  I think that Bradbury might just as much have been lamenting the death of the book as a medium.  The populous of his future dystopia voluntarily stopped reading– preferring abridged versions to formal novels, then pamphlets, and finally, a small steady diet of word-pablum from the government.

I am a few days into Twitter so far, and I am starting to think that we may be one step closer: books became articles several decades ago.  The web shortened those further to summaries, and RSS shortened the news even further.  On a personal level, publishing has exploded; everyone’s an author, a film critic, a technomaven, a pop-diva queen.  However, the publishing medium is getting shorter and shorter.  Back in the day, we had to code our HTML by hand (dammit).  Soon enough, we publi-shit-izens [yes, intentional] realized we could get attention and traffic by simply uploading pictures of our cat, or describing the toast we had that morning.  TypePad made this all too easy.  Blogs got shorter.  Now we’ve come to twitter, and we’re down to a simple 160 characters.  Services now can simply ping each other’s mobile phones and tell you if a friend is within 500 feet (physically).

My money is on the iPhone app that can sense your mood from your body heat and movement while it sits in your pants pocket– and broadcasts out to all your peeps when it judges that you’re likely in heat.

Mind you, I’m not passing judgment one way or the other on this.  It’s not evil or good– the text is just getting progressively shorter.  I am still trying to figure out if it’s because the reader attention-span is getting shorter, or because 99.9% of the masses have anything viable to say beyond 160 characters.  I suspect the latter.

This post took me ten minutes to write.  I still haven’t said jack that has not been said a thousand times previously.  Do you feel smarter now that you’re at the end?  This post was really just a way to get my twitter address out: @davejenk1ns

note: that is a real photo of a real book burning in 2007 New Mexico, United States.  Some Christians think Harry Potter is evil.

© 2010 Dave Jenkins contact me via twitter @davejenk1ns or via email blog at davejenkins dot com Suffusion WordPress theme by Sayontan Sinha