Mixi.jp logoMy wife tried to register me on mixi.jp, which is the Japanese equivalent of everyone’s secret vice and favorite soap opera, facebook.   Mixi has been an invitation-only affair until recently, but will soon open up to anyone (just as facebook did a couple years back).  I tried to register, but couldn’t get past the first page.  Why?  No cell phone in Japan. The mixi registration page asks for (demands, actually) a cell-phone mail address (i.e. 0123456789@docomo.co.jp).  No keitai, no go.  Frustrating for us no longer in the Empire.

It soon dawned on me, however, that this may be a very convenient way to handle security against spammers, robots, duplicates, and oher malcontents: all keitai mail addresses are unique.  To get another address would require one to get another cell phone– not a cheap proposition.  As such, every person can really only register on Mixi once (twice if they have two cell phones, like many Japanese business people do these days).  Moreover, Mixi now has a new channel to keep everyone together and in touch with their Harajuku comrades before they all meet-up down on Cat Street for sushi and costumed be-bop dancing.

Genius.  Frustrating, but genius.

Can I borrow anyone’s cell-phone number for registration?

I am working on a project, and could use your help: how do you rate a sushi bar?  The simple “4 stars!” doesn’t really work, because I firmly believe that one cannot reduce a good sushi experience to a single dimension: the food, the preparer, the server, the atmosphere, the drinks– so many elements go into a dining experience, and even more so for something as ethereal as sushi nite. And, to be blunt, I am not sure most of the unwashed masses out there can judge good sushi from great sushi (not on the fish, at least).  Simply rating by 1-5 ‘stars’ or whatever doesn’t work.
What goes into the decision on where to eat?  If you could rate a sushi bar on maybe 3-4 dimensions, what would they be?
So, here are my initial thoughts:

1. Atmopshere:

Traditional < ---------------> Modern

2. Menu:

Fresh Fish< ---------------->Nice Sauces

3. Service/chef:

Middle-aged Japanese Men< ------------------> Good Looking Young Hipsters

What else do you consider when choosing a sushi bar?  What would the different points of the dimension be?

keitai.jpgWell, I told ya so.  The iPhone isn’t doing so well in Japan, and has an uphill climb ahead of it.  As reported in a poll conducted by the Nikkei Business, 59% of respondents had “no intention to buy”, and another 26% had “no interest.”  That left 2.5% who intend to buy, and another 13% who may think about it.

Apple just doesn’t have the juice in Tokyo– almost everything there is either clearly wabi-sabi and traditional, or slick-plastic-wonderland-emotive.  This goes for cars, buildings, magazines, shows, and even the girls in Harajuku.  The iPhone’s sex appeal that is so compelling to clunky plaid-shirted Americans is just another plastometallic toy to the Japanese.  Even at that, the iPhone comes up short in functionality– no terrestrial TV, poor kanji anticipation, and an underdeveloped app market.  Japan, like Europe, has fierce competition amongst calling plans and contracts; they don’t have the Faustian vendor plans like in the United States, so iPhone’s lock in with Softbank is a big turn off.

I don’t have an iPhone.  I think I want one, but at the same time, I find myself using a cellphone less and less.

Meh.

(thanks to Gen Kanai and Joi Ito for the photo)

yodobashi2.jpgAs goes Tokyo, so the rest of the world will follow. This is hard to swallow for women’s fashion, but it certainly holds true for cell phones, personal electronics, and violence comics. I’m in Tokyo, and here’s my prediction: the laptop’s days are numbered.

People want portable computing, no doubt. However, the market is quickly being divided into two camps: larger laptops for 20-something hipsters in studio apartments where the laptop really doesn’t go anywhere but cannot take up the entire desk, and small palm-tops that carry all the power of a “laptop” but actually fit in your pocket, aka, the palm-top.

My wife wanted a smaller (10 inch screen) laptop, but we are hard-pressed to find one at Yodobashi or Yamada Denki. My theory was confirmed by 3 different salesmen: either go bigger for the unportable all-in-one (with georgeous 19″ screens), or go down to the palm-top tablets.  It is worth mentioning that, here in Japan, this laptop comes with a TV tuner, and serves as the entire media center: DVD player, TV, mp3 player, and AV anime download-o-rama.  For what it’s worth, the Playstation3 also does all of these (including a browser) along with some kick-ass games, and just needs a nice LCD screen.
The only thing that may prevent the death of the laptop in the US is the college system that allows laptops (Japan does not)– students need something that fits on a desk, gets hauled from class to class, and has a big enough screen to watch ‘scrubs’ or ‘chuck’ or whatever the kids are into lately.

© 2010 Dave Jenkins contact me via twitter @davejenk1ns or via email blog at davejenkins dot com Suffusion WordPress theme by Sayontan Sinha